The Vineland was one of the last drive-ins in the country to get official permission to reopen, as L.A. With Franco staying behind the camera for this, his directorial debut, the thriller stars Alison Brie, Sheila Vand, Dan Stevens and Jeremy Allen White as two couples who head for an oceanside rental house, at which celebration turns to paranoia and, presumably, much worse. The preview event for “The Rental” comes a little more than a month before IFC’s acquisition makes a bigger move into drive-ins - and whatever indoor theaters have opened by then - on July 24, a little more than a month after it has its non-red-carpet premiere at the Vineland. Szwajkowski, chief marketing officer of ArcLight Cinemas and Pacific Theatres, the company that oversees plush indoor experiences in Hollywood and elsewhere and the Vineland, the one surviving outpost from the long-distant days when Pacific was an almost exclusively drive-in chain.įor IFC Films, it’s just the latest example of how the indie has been making lemonade out of theatrical exhibition’s lemons by catering to the drive-in experience during quarantine conditions, putting many of its titles on drive-in screens as the major studios have mostly sat things out - and in the process, claiming the box-office crown many weeks running with another horror title, “The Wretched,” that’s been showing for weeks at the vast majority of the 300-plus drive-ins in the nation.
“It’s an ArcLight one-night pop-up, and we’re really trying to take the best elements of an ArcLight experience and bring that to the Vineland,” says Vincent J.
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